Weekend #1 Art Tours Reflection
Wrapped up weekend #1 of the Desert Dairy's first participation the Hwy 62 Art Tours. The barn and parking lot were sparking (someone said "sparse," which I take as the HIGHEST compliment). Weather was perfect, cool in barn, 90 degrees outside at hottest.
We are studio #121 of 126 studios, from Morongo Valley to Wonder Valley. That's a lot of artists. I was not holding my breath, and good thing: seven car loads of visitors came on Saturday and only five on Sunday. That said, we had a couple of small sales, which is unheard of with such a small number of eyeballs on the work.
It's a strange show. At a gallery opening, everyone stands around socializing and drinking, and occasionally looks at the work. At an art fair, hundreds of visitors shuffle into your booth, but their eyes are glazed from seeing so much stuff. This studio tour takes effort to reach us by car, so everyone stays for at least 15 minutes, and some for much longer. They look at the art, and they look at the place, and almost everyone wants to have a conversation. It's refreshing.
That said, we heard of old timers on the tour, even further east than us, having a dozen sales on the first day. And sites on the main highway in JT having 50 visitors per day. So this may take years to build up.
Will report back after weekend #2.
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Anna does most of the writing. Ted does most of the photos. But sometimes we switch. We are repairing a distressed property in 29 Palms, California, and eventually hope to run an artist residency there.